At the moment, as a wedding specialist in these uncertain times, it can be really tempting to just hide away until the whole lot has blown over.
I know that, as I feel exactly the same. It is so hard to keep getting up day after day, and working on your wedding business day after day, when there is so much uncertainty in the world.
However now is not the time to go underground and hide! Now is the time to be putting yourself out there again and again, and reminding everybody of just why your business is so spectacular.
You need to be showing up day after day and shouting about just why are you are the best choice for a couples wedding day. After all, weddings are only paused and postponed for a short while.
Couples will be back, Probably sooner rather than we realise, to continue planning their epic celebration and it is at this point that you are the one who will come to mind.
You were the one who showed up day after day, asking, giving free advice, giving Them the hope that they needed that their plans will get back on track soon as possible.
Other wedding suppliers will have disappeared off the scene by the time we can all get back to some normality.
But there you are, still showing your face, and providing a wonderful service. You can show up in a variety of ways; lives on Facebook, either on your own page or through other peoples pages, Instagram & social media posts, blog posts, emails to your customers and clients... the list is endless.
While on the subject of doing lives on social media, I just wanted to say that I am so proud to see so many of my own database are showing up on a daily basis, doing lives and showing those gorgeous faces! I miss you all terribly, with not being on site at wedding shows, but the fact that you are getting brave and putting up your videos on Facebook and Instagram are really making me smile.
So many of you have told me in the past that you are really nervous to get on the screen, yet here you are facing your fears and doing it anyway! You should be bloody proud of yourselves, I know I am.
Look, I’m not here to tell you what to do in your business, after all it’s your place to keep your business running. But I do just want to remind you of the importance of really believing in at the service that you offer, and with this does come showing up on the regular. Apart from that keep doing what you do best, which is being a fantastic wedding supplier.
Visibility isn’t just about showing up online at the moment, it is also about planning for the future and when we can be back on site altogether. Don’t forget that wedding shows are also a fantastic way to stay visible and at the forefront of Couple’s minds when they are planning a wedding.
I can’t wait to get back to the wedding shows and to see you all on site!
Next one I know we can do is the 1st of November at the Bedford Corn Exchange. At this event we have the whole auditorium to use, which holds up to 60 or 70 stands! How exciting. If you’d like A bit more information on getting involved, then just pop me a message or email me on firstname.lastname@example.org
PS// Thanks so much for checking in on me over the last couple of months. It’s been so lovely that we’ve all looked after each other so well while we weather this particularly odd storm. Here’s to staying safe, staying sane, and seeing each other for a big hug very soon. With much love Bxx
I'm a qualified wedding planner dedicated to designing & creating weddings for alternative couples. Because everyone deserves a wedding as unique as they are